"...we learn from them to know the tastes and needs, that is what we call: Microtargeting.".
In an ever more interconnected world, you could think that obtaining data is simple; nonetheless, the amount of data is not important but what organizations do with that data.
The Big data must be analyzed to obtain the necessary information that drives to better decisions and strategical business movements. With our knowledge, we use the data do lead the road towards optimization of the public and users; we learn from them to know the tastes and needs, that is what we call: Microtargeting.
At TAC, we use our full ecosystem of knowledge to talk and listen the same language of users through Google Ads, Google Analytics, Programmatic, DMP and Mobile data mining, report automatization or new and current advertising platforms, social networks, among others.